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FRAMEAT Communication on Reduced Meat Consumption
This research area focuses on how to promote a reduction in the consumption of red meat and an increase in the consumption of foods that replace it.
The project is funded by the Catholic University of Milan.
Publications
Rational and moral motives to reduce red and processed meat consumption
Carfora, V., Conner, M., Caso, D., & Catellani, P. (2020). Journal of Applied Social Psychology, 50, 744-755. 
Different frames to reduce red meat intake: The moderating role of self-efficacy.
Bertolotti, M., Carfora, V. & Catellani, P. (2020). Health Communication, 35, 475-482.
Regulatory focus and the effect of nutritional messages on health and well-being: The case of red meat intake.
Bertolotti, M., Carfora, V. & Catellani, P. (2020). Applied Psychology: Health and Wellbeing, 12, 212-230.
Informational and emotional daily messages to reduce red and processed meat consumption.
Carfora, V., Bertolotti, M., & Catellani, P. (2019). Appetite, 141,
How to reduce red and processed meat consumption by daily text messages targeting environment or health benefits.
Carfora, V., Catellani, P., Caso, D., & Conner, M. (2019). Journal of Environmental Psychology, 65,
Promoting change in meat consumption among the elderly
Bertolotti, M., Chirchiglia, G. & Catellani, P. (2016). Appetite, 106, 37-47.
Salute o benessere? Effetti di framing nella comunicazione alimentare rivolta agli anziani
Bertolotti, M. e Catellani, P. (2016). Ricerche di Psicologia, 39, 79-92.