Framing politiche energetiche

In this research project, psychosocial models of behavior prediction and persuasion are used for the development of an effective communication regarding the purchase of clothing accessories made with ecological and sustainable materials.

The project is co-funded by the Lombardy Region and is carried out as part of an interdisciplinary collaboration with physicists, sociologists and companies engaged in innovation in the field of sustainable fashion.




Patrizia Catellani

Professore ordinario
di Psicologia Sociale
Dipartimento di Psicologia
Università Cattolica di Milano
Largo Gemelli, 1
I-20123 Milano
Tel: 02-72342906
Cell.: 3356741468
Fax: 02-72342280
E-mail: patrizia.catellani@unicatt.it